About Us

Who We Are​

Hangzhou Ethen Children’s Products Co., Ltd. was established in 2014. It is a professional enterprise specializing in maternity, infant and children’s products. Located in “Hangzhou”, a city renowned for fashion and quality, adjacent to the headquarters of Alibaba, and surrounded by various high – tech industries, a place full of outstanding talents and vibrant innovation. The total area of the enterprise is 5000 square meters, and the transportation is well – developed.

Our company’s operations mainly cover research and development, design, production, and sales. Over the years, with market changes and corporate transformations, the brand has defined its positioning and development space. Its products are available in hundreds of offline agency markets across the country, achieving a certain market share in the physical market. Meanwhile, the company specializes in ODM and OEM brand – sticking cooperation with major brands. Relying on the competitive advantages of its products, it exports to foreign markets. Upholding the business philosophy of “integrity first, friendly cooperation, and quality as the lifeblood”, the company focuses on the core value of its products and R & D investment. The sound production management system ensures product quality and fully leverages the company’s market competitive advantages.

2014

Our company was newly founded, full of thorns and challenges, requiring countless sweats and tears.

2015

Establish a production workshop. Pay attention to details. Every process in the workshop requires careful operation.

2016

Brand ordering meeting, partners from Masuyama – Hara, Japan.

2017

Two brand ordering meetings and one exhibition.

2018

A year of full – scale R & D investment. Any major breakthrough in scientific research requires continuous efforts and exploration by researchers. This demands that researchers possess profound professional knowledge and skills, and at the same time, they need to invest a great deal of time and energy.

2019

Organize tourism for outstanding partners in five European countries.

2020

With the vigorous development of our business, the company’s scale is continuously expanding. Like a giant dragon moving gracefully in the world, it aggregates more resources and talents, and its strength grows steadily.

2023

Stay true to our original aspiration and keep moving forward. Build a sustainable and trustworthy business ecosystem. Create real value for customers and partners through our unique technologies and exceptional services.

EU CE certification

The “CE” mark is a safety certification mark and is regarded as a passport for manufacturers to open up and enter the European market. CE stands for CONFORMITE EUROPEENNE (European Conformity). In the EU market, the “CE” mark is a mandatory certification mark. Whether the product is produced by an enterprise within the EU or by other countries, if it wants to circulate freely in the EU market, it must be affixed with the “CE” mark to indicate that the product meets the basic requirements of the EU’s “New Approach to Technical Harmonization and Standardization” directives. This is a mandatory requirement for products stipulated by EU law.

NBTS testing

A laboratory recognized by China’s CMA, China’s CNAS (China National Accreditation Service for Conformity Assessment) with international mutual recognition, and the US CPSC (Consumer Product Safety Commission).